The way your property looks and feels can be the deciding factor for today’s travelers. In 2025, great design goes beyond aesthetics. It creates connection, comfort, and share-worthy moments that guests will remember (and post about). Whether you manage one property or a portfolio, here are the top home decor and interior design trends helping vacation rental owners stand out and drive more bookings.
With more competition than ever, vacation rental owners must think strategically about how their space looks, functions, and photographs. In a world shaped by digital discovery and guest reviews, your design is part of your marketing. A well-designed property leads to better listing photos, stronger guest experiences, more social shares, and ultimately higher occupancy rates.
Whether you’re wondering how to attract more guests to your property or planning an upgrade to meet rising guest expectations, these 2025 vacation rental interior design ideas can help you stay ahead of the curve.
2025 is all about creating environments that promote rest and relaxation. Loud, saturated colors are being replaced with muted greens, warm terracottas, soft clay, and creamy off-whites. These earth-inspired hues not only make your space feel more grounded, they help guests feel more at home.
How to apply it:
You do not need to repaint every room. Start small with a neutral bedspread, new throw cushions, or natural fiber rugs. Use warm lighting to complement these tones and tie the space together.
In a world of generic stays, guests crave uniqueness. They want to feel like they are staying somewhere, not just anywhere. Incorporating local art, handmade furniture, or artisanal decor tells a story and instantly makes your property more memorable.
Why it matters:
It adds depth to your listing and creates an emotional connection. Plus, highlighting local craftsmanship in your photos or captions can increase your visibility in search results and help support the regional economy.
Quick tip:
Partner with local makers and mention them in your welcome book or social media posts, it creates a win-win dynamic that also boosts your credibility.
The lines between work and travel continue to blur. Whether your guests are traveling as digital nomads, hybrid professionals, or families mixing vacation with remote learning, they are looking for flexibility in your layout.
What guests are looking for:
Pro tip:
If you already offer these features, make sure they are clearly shown in your listing photos and described in your text, guests often use search filters to find work-friendly stays.
Forget glossy marble and shiny chrome. Today’s guests are looking for approachable luxury, comfort-driven materials, cozy textures, and hotel-level details that feel personal, not overproduced.
What defines soft luxury in 2025:
The result:
Guests feel pampered. And properties that prioritize comfort over flash tend to get better reviews, higher occupancy, and repeat bookings.
Eco-conscious travel is growing fast. Guests want to see evidence that your property cares for the planet. But it does not mean you need a green roof or solar panels. Even small changes count, especially if they are thoughtfully designed.
Sustainable upgrades to consider:
Bonus:
List your sustainability features. Many platforms now allow eco-filters, helping your listing appear in more targeted guest searches.
Younger travelers, especially Gen Z and Millennials, often choose their stays based on how they look in photos. If your space offers beautiful, shareable moments, guests are more likely to tag your property in stories, reels, or TikToks. This kind of user-generated content turns into free marketing and expands your reach to future travelers.
What makes a rental “Instagrammable”?
Why it matters:
Guests who share their experience help grow your community organically. Over time, this visual storytelling builds social proof and increases brand trust, both of which lead to more bookings.
Pro tip:Add a framed note with your Instagram handle and encourage tagging. Consider offering a small giveaway or discount code for guests who post and tag your property, it creates buzz and builds your brand.
Designing a standout rental is one thing, making sure it books consistently is another. At HM Vacation Rentals, we partner with property owners to transform good spaces into high-performing, guest-loved vacation homes.
Whether you're renovating, redecorating, or starting fresh, our team offers the guidance, tools, and on-the-ground support to help you succeed.
We stay ahead of the latest interior trends and help you choose updates that attract more bookings, like creating Instagrammable spaces, improving lighting, or maximizing comfort. You do not need to guess what guests want, we’ll show you what works.
From expert photography to keyword-optimized copy, we make sure your property stands out in crowded search results. We highlight the features that today’s travelers are actively searching for and turn views into bookings.
We handle dynamic pricing, promotional strategies, and search visibility to keep your calendar full. We also help you take advantage of user-generated content, social tags, and reviews that boost your credibility online.
No late-night calls, no last-minute turnovers. We take care of communication, cleaning, maintenance, and everything in between, so you can enjoy the benefits of ownership without the headaches.
As a Mont-Tremblant based team, we understand the local market and seasonal trends. From recommending the right decor for the region to setting competitive rates, we give you an advantage that national platforms cannot.
If you’re ready to refresh your space, increase bookings, or simply hand off the day-to-day, HM Vacation Rentals is here to help.
Need help with your property?
Reach out today for a personalized property evaluation. We’ll walk you through your best next steps, from design to booking and beyond.
